Meta fields

April 11th, 2010

Desk research over the past months exposed the various fields in which Meta Products are being applied at this moment, which helped to categorize this rich world. Although there are probably a million ways to categorize, we think making an attempt to categorize in the first place enables us to really grasp this world, see trends and opportunities.

1—Sensing wearables

photo by Alper Çuğun (illustrir) CC 2010

This field consists of wearable devices that measure characteristics of the human body and/or the environment by means of sensors. The accompanying web part often consists of data visualisation and analysis of what has been measured.

Examples: Eco Sensor, Fitbit, Nike+, Rationalizer, Switch2Health

2—Ambient intelligence

Intelligent systems that operate in the background (therefore being ambient) within an environment without people noticing it. These systems often consist of multiple sensors and actuators communicating with each other.

Example: Smart Home

3—Ubimedia

The world of Ubimedia is all about tagged objects, mostly by means of RFID-tags, AR-tags or QR-codes. Readers must be used to retrieve the information within the tags. These readers can be mobile phones, RFID readers etc. The information that’s being retrieved is mostly URLs, linking to rich internet content.

Examples: Skål

4—Identification

Retrieving the identity of an object (think of packages in mailing logistics) is increasingly done with the help of web databases. Mostly through RFID-tags an object is scanned and matched with an online database to retrieve its identity. A spin-off group of this field consists of so-called ‘digital business cards’. They swap contact information and identities of social accounts between persons.

Examples: Poken, My Name is E

5—Navigation & location

Navigating while on the road involves GPS and physical interfaces for pinpointing your location. Dynamic information such as traffic info is downloaded directly from the web, which makes these systems true Meta Products.

Examples: TomTom

6—Monitoring & tracking

Monitoring and tracking systems often consist of a combination of sensors that measure the condition or the state of certain objects. The results are uploaded and plotted in a web interface. Much like the sensing wearables, but instead, these systems focus not so much on the human body, but moreover on objects and their environments.

Examples: eco:Drive, SenseAware

7—Toys & games

An evergrowing group in Meta land is the one of toys and games. Combining physical products with the web in whatever kind of way seems to open up great opportunities for both toys and games.

Examples: AR.Drone, Nabaztag, Siftables, SmartUs, Social Mutator, Webkinz

As generic as a Siftable

December 15th, 2009

siftables

First presented to the public during a TED conference by David Merrill from the MIT Media Lab, Siftables are interactive computers in a nutshell. These cookie-sized computers have motion sensing, neighbor detection, a graphical display and wireless communication. They interact with the user and respond to each other when piling, grouping or sorting them.

Each siftable consists of a screen, four infrared communication modules, an accelerometer, bluetooth radio, battery, memory and the housing itself. This architecture gives it a gaming-like character and simple math and word games are easy to program in these little fellas. Great to carry around during the holidays!
Besides interacting with each other, they can also interact with external screens and can therefore serve as control devices. Think Nintendo Wii style in this setup.

I think this is computer interaction how it should be. Human beings simply like to interact with their physical context. However, with most computers nowadays basic human skills like grasping and manipulating objects remain unused. With Siftables you can finally forget about your mouse and keyboard and start playing around.

When it comes down to the field of Meta Products, I think the nice thing about Siftables is that they are so generic, that they can operate as both a class 1 Meta Product and a class 3 Meta Product. In order words, you can either control web content by manipulating the Siftables themselves (from physical product to online interface), or you can control how the Siftables behave by downloading web content into their built-in cpu (from online interface to physical product). This makes Siftables the ultra flexible Meta Product. I expect great added features in 2010.

SmartUs – education through leisure

October 24th, 2009

smartUs

SmartUs products remind us of all those oldskool games you did on the school yard. With SmartUs several devices are added, such as a grid, RFID scan device and info poles by which many different games can be played.
During the game statistics of all players are uploaded to the web. Afterwards the players can review the game online by means of a score board and their personal performances. They can also connect with each other and expand their network of players.

Despite problems like vandalism and wearing, I still think this concept works. Leisure during school breaks and education through the analysis of statistics go hand-in-hand with SmartUs. Not to mention the fact it lets children work on their condition in a playful way.

Webkinz – how it doesn’t have to be all that techie

October 5th, 2009

webkinz

Webkinz pets are lovable plush pets that each come with a unique secret code. With this code, you can enter Webkinz World where you care for your virtual pet and go on adventure with it!
We like the fact of having a real plush pet together with its virtual alter ego on the web. This combination works great for kids. The real pet serves as an everlasting friend, whereas the web takes on the educational aspect.

Webkinz proves meta products don’t come solely in consumer electronics, but can be as soft and heart warming as plush pets. And sometimes meta can be as simple as an entry code that comes with the product and which can be used to enter the online world. However, it would be nice though if ON-OFF could merge a little bit more than just by an entry code. Our search for meta products continues…

Olinda – a social network within a physical product

October 4th, 2009

olinda

Searching the web for meta, we found Olinda, which is a web connected radio. It’s still in protoype, but the general idea speaks loud and clear: with its built in social network, it shows you the stations your friends are listening to, making listening to radio a highly social experience. Lights on Olinda indicate when a close friend is listening to the radio, using wifi and Radio Pop, the BBC’s website for sharing ‘now playing’ information. Each light is also a button: you can tune in to listen along with them. In this way you can easily discover new stations via your social network.

Olinda shows how consumer products can learn from the web. Features already familiar on the web, such as customizing, adding profiles and auto-complete functionalities, are creatively copied to the offline world with Olinda. For example, Olinda offers a tune dial that scrolls only the stations you most listen to, instead of scrolling all available stations.

We think this is a nice example of how physical products can become more than just the product, when connected to the web.